Black Pearl's Beauty IS A HAIR Service AND BEAUTY BRAND THAT BELIEVES natural ingredients And Good vibes are the foundation of healthier HAIR AND SKIN.

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Felice Williams

“Success is liking yourself, liking what you do, and liking how you do it.”- Maya Angelou

Austin raised and Dallas stayed, Felice "Pearl" Williams is a Texas native and mother of one. She is the founder and CEO of Black Pearl's Beauty, located in the DFW area. Pearl started styling hair at the age of 12, doing her friends and family's hair for $5 a person. At 14 she became a shampoo assistant at a popular salon and was instantly addicted to salon life. Pearl continued to apprentice at local salons until she received her cosmetology license after high school. Due to her creativity and personality, she quickly gained popularity in her community.
 Pearl founded Black Pearl Inc. in 2008 after her "growing hands" became well known around the city. The company was re-branded in 2020 as Black Pearl's Beauty following her move to Dallas in 2019.
 The new company began with one product, her amazing oil (Growth & Shine). This oil was a favorite among the salon patrons, because of its quality ingredients and proven results. The growth of her brand has allowed her to acquire a manufacturer to better ensure the quality and safety of her products. Black Pearl's Beauty has expanded their products to include skincare. With more than 25,000 plus followers across her social platforms (blackpearlsbeauty, boughettovibes), Black Pearl's Beauty has an extremely engaged social media community.
 Felice is committed to inspiring women around the world through her beauty solutions and mentorship. Additionally, Black Pearl's Beauty partners with Purses for Peace and S.T.E.P.S to provide free back to school hair services, hygiene products, food and resources to the less fortunate through annual events. Pearl also empowers women of color by offering information and resources on how to start a home-based business.   
 Felice " Pearl" Williams has been featured on KXAN Austin and on Instagram Live with Hollywood Unlocked and Jason Lee. 


My vision is simple, provide quality service and products that help repair the skin and scalp at a reasonable price. I want to be a inspired , while inspiring the next generation.
As a black woman, I know that our hair comes in all textures, colors and lengths. Our crown is power and I want to celebrate it.  


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